Grado At USF, Ritz Carlton Indonesia

JAKARTA, Indonesia, September 30th 2014. Grado headphones were a hit amongst the crowd at the innauguraul USF (Ultimate Sound Festival) event this past weekend, September 26th and 27th at the Ritz Carlton in Jakarta Indonesia. Over two thousand attendees filed through the show auditioning headphones form around the world. The event was attended by not only the team from V2.0 South East Asia but some heavyweights in the Audio Industry such Aurosonics founder Dale Lott, I-River CEO Park and Audeze creator Alex Rosson. The event was held in conjunction with Soundwave stores and Bass Audio stores in Jakarta.

Grado headphones have become widely available in Indonesia over the past few months with stores such as Jaben, Bass Audio and Headphonia all ranging the e- series. With its large population and growing middle class Indonesia is an important country for Grado and for its distributor V2point0. Scott Millard, Founder of V2.0 stated " We are looking at many ways that we can add value to the ecosystem in Indonesia and grow our loyal fanbase beyond 'Grado Lovers Indonesia' and into the mainstream headphone market. Everyone can actuallly afford a high quality Grado headphone, they just dont know it yet" 

For Further information please contact Jin Lee at 



Introducing the Grado 'e' Series Headphone

Brooklyn, NY June 10, 2014: Grado is excited to introduce the third-generation of headphones, The e Series. With this series, the company has revisited every single component, surface, and material used in its headphones, and each has been optimized and upgraded for one purpose: Unparalleled dynamics and fidelity. The e Series retains their classic design, drawing from industrial and organic inspirations. Design refinements within The e Series housing prevent stray resonance from interacting with the driver, thus protecting the purity of reproduction, while themagnetic motor structure has been fine-tuned for field symmetry throughout the full range of the voice coil.

“More than 60 years of Grado Labs expertise has led us to develop the most refined geometry for our transducers in our history, which tracks music frequencies with unequaled precision,” said Grado Labs’ CEO and President, John Grado. “The e Series headphone represents our greatest sound to date.” One of the first to test the new headphones was VP of Marketing (and newly introduced third-generation Grado) Jonathan Grado. “I’ve been listening to The e Series for a couple of months now, and it’s as if a curtain has been pulled away from my favorite tracks. The sound is so clear it’s hard for me to enjoy music on anything else.”

 V2point0 Pte Ltd, exclusive distributor of Grado Headphones in South East Asia are looking forward to getting the "e" series headphones into the hands of Consumers in Singapore, Malaysia, Brunei, The Philippines and Indonesia. Its been almost five years since the last change to the Grado range and we know that fans are really excited about the prospect. 

For more information on Grado 'e' series please visit



Grado websites in South East Asia

SINGAPORE, May 1st, 2014. V2point0 Pte Ltd, the Grado distributor in Singapore, Indonesia, Malaysia and Philippines launches direct to consumer websites for Grado headphones. From today onwards consumers in Singapore, Indonesia, Malaysia and Philippines will be able to purchase any of Grado's world famous headphones directly from the following e-commerce stores at,, and All URLs integrate into a common back end, which facilitates direct delivery in between 3- 5 days from purchase. V2point0 Pte Ltd Director Ms Jin Lee said, "We were very concerned that many people would contact us and tell us that they were unable to purchase Grado cartridges and headphones in their particular region. South East Asia is a large and complicated space and therefore it isn’t practical to expect all local audio retailers to carry a full range of headphones, therefore the sites are logical extension of our service. Now a Grado headphone or cartridge is only a few days away no matter how remote your location thanks to the web and some very dedicated people at DHL."

V2point0 will continue to support and facilitate retail sales of Grado headphones and a list of authorized stores throughout the region that carry Grado headphones can be found at or at

For further enquiries, please contact:
Jin Lee